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Example of Advertising Soliciting/Deception
A huge barrier, upon entering the marketing and sales arena, is establishing oneself to do business. Barriers, incorporated in establishing oneself are too numerous to list; therfore, the common activity of advertising will be used to demonstrate how communicating between seeker and seller is demonized as soliciting and deception. The idea for this sparked from a simple keyword search in AdlandPro: keword = bankrupt. The first 15 hits of 127 are 100% certain relevant to the keyword. 1) 8 of 15 or 53.33% has the exact same line, posted on the same day "Learn How a Bald, Broke, nearly Bankrupt Broker made $2,973 in one Day ..." Nope, I would not trust the "broker" whose ad shows more than twice in a list of 15; no wonder he's broke, spends too much time repeating b's and ad post. Not creative and calling attention to his hair "loss" ~ this ad impresses me as being all four, seeker, seller, solicitor and deceiver. I reject clicking on ad. 2) The remaining 6 out of 7 appears to be okay 3) 1 of 7 is an odd request, "Looking for Sponsors to go against Pepsi Cola" Well yes, out of curiosity, I clicked on the link and landed of a female myspace page ~ there was nothing on the site that supported the keyword, so I back paged and clicked on the link "$$$$$$ ..."; which landed on an AdlandPro Community member's profile page. The member has not established a forum, developed the free web page; posted any ads nor started a blog. ~~ About Me states, "Dedicated laid back and ready to take the world by storm.. I enjoy helping people accomplish their dreams when everyone else has given up on them!" Industry listings: Advertising, Networking, Marketing, Investing
29 Friends
Member since 1/11/2005 ________________________________________________________ The business URL states, "View Matthew Mark@ Talent's web site"; however, lands on the same myspace page. ________________________________________________________ I am not impressed the member lives up to the "About Me" statement. The ad is solicitation and deception. Baiting the attention of a surfer via a fake mission to bankrupt an established business; then switching to a female's personal page is not a favorable advertising ploy. Being the "attention to detail type" I performed another search in Scour and found an interesting Usage Statistics html
This find confirms my suspension that some sites are not worth participating in for they show too much of ones strategies and become a self-inflicted barriar to ones success potential. NOTE: I am not disclosing the "keyword" for the Scour search, as not to add to the credibility this community members has estblishe on their own. |
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This intel was contributed by JazLive
JazLive
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May, 2012
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